In the Autumn of 2021, the Company announced the launch of its inaugural Charity Marketing Grants Programme, supported and funded by The Marketors' Trust. The initiative aims to inspire and empower smaller charities in launching impactful marketing campaigns in support of their respective causes. The total fund is £30,000, comprising two top grants of £10,000 and four grants of £2,500 each.
Applications for the 2024 Grants are now invited from charities registered with The Charity Commission for England and Wales, which have an annual income of between £10,000 and £200,000 and whose main activities are focused on UK causes.
These grants are for the purpose of funding marketing campaigns only and are not available for staff costs, capital investment, hardware or infrastructure work or solely SEO/PPC activity.
Examples of campaign proposals that would be eligible include:
- general fundraising campaigns
- activities aimed at increasing regular donations
- proposals for the recruitment of volunteers
- campaigns to raise awareness of the charity’s activities
All valid applications will be considered by a judging panel and the grants will be awarded to those proposals which, in the opinion of the judges, are most likely to deliver successfully against the charity’s campaign objectives.
Download an Application Form and Information Sheet here.
Previous winners
The first year, the top grant went to Act4Africa for a campaign to generate new regular donors and supporters for their Adolescent Mothers’ Programme in Uganda through a social media campaign and new content generation for the website and social media. Act4Africa’s purpose is to reduce poverty and transform communities through health, education, agriculture, livelihoods and women’s empowerment in Uganda.
In the third year of this programme, The Marketors’ Trust is proud to award a total of £30,000 in grants to six extremely deserving charities. The awards for 2024 will be announced in December. Closing date for applications is Friday 29 November 2024.
Joint Winners of the 2023 award of £10,000 each
Winners of the awards of the 2023 award for £2,500 each
How it works
Applications are invited from charities registered with The Charity Commission for England and Wales, which have an annual income of between £10,000 and £200,000 and whose main charitable activities are focused in the UK.
There is a total grants fund of £30,000, which will be awarded as follows:
- Two top grants of £10,000 each
- Four grants of £2,500 each
These grants are for the purpose of funding marketing campaigns and are not available for staff costs, capital investment, hardware or infrastructure work or ongoing SEO/PPC activity, although the campaign can include an element of PPC or SEO. Examples of campaign proposals that would be eligible include:
- general fundraising campaigns
- activities aimed at increasing regular donations
- proposals for the recruitment of volunteers
- campaigns to raise awareness of the charity’s activities.
- Campaign proposals must be for a discrete activity that is time limited to no more than six months and which will be completed by the end of 2024.
All applications will be screened for adherence with the eligibility criteria.
A Programme Information Sheet giving full details of the Programme is available to download. Please read this before completing the Application Form.
There is also a Programme Flyer available to download.
Valid applications will be considered by a judging panel, which will shortlist a maximum of six for the two top grants of £10,000 and a maximum of six for the four smaller grants of £2,500.
Short-listed charities will be invited to attend virtually a meeting of the judging panel to present their proposals personally.
Darren Bayley with Jackie Barker and Juliet Kenney of Surrey Search and Rescue – plus Rosie the search dog